Get the latest news and best practices in the world of athlete marketing. Learn how to grow your brand and meet your goals by leveraging the power of athlete influencer marketing.
"Magic tends to happen when ethos are aligned and you work with creators who bring such bright authenticity."
MarketPryce, Cav Futures announce partnership to support University of Virginia student-athletes' NIL.
“The team’s reaction to the surprise was priceless and we’re all so fired up to start working with MarketPryce."
“The lightbulb went off. I knew KeyWise was about to launch a MarketPryce campaign.”
The Laguna Beach High School trailblazer is leveraging her NIL for the first time through a long-term partnership with KeyWise AI.
“We started MarketPryce because we wanted to build something truly great."
“We got to learn from athletes we see every day."
How a Marshall tight end helped upset Notre Dame and then inked a dream deal.
Student-athletes across the country are teaming up to launch the MP Content Crew.
“It was an experience for them as well, not just them giving back.”
“Working with MarketPryce, closing a deal with COACH and creating a life I really enjoy living – I finally got to the point where I’m doing things for myself and showing up for myself.”
Kent State's Jake Ferri learned first-hand the challenges of launching your own merch line.
Former UF swimmer, Vanessa Pearl, shares her experience while swimming for the Gators, the reason for her medical retirement, her experience in the NIL space, and her passion for projects like Ocean Cleanups.
The King of NIL, Norfolk State's Rayquan Smith, discusses his experience landing 70+ NIL deals as a DIII athlete.
Today, we bring in our brand experts to chat about what brands are looking for when working with athletes and the secret recipe for successful partnerships.
In June, two MarketPryce athletes attended the NIL Summit in Atlanta. We chat with them and discuss balancing NIL, athletics, and mental health.
In this Slice and Pryce episode, we chat with Octavia about mental health and NIL, her new clothing line, and her pursuit of playing professional basketball.
It has been a thrill to see how college athletes across the NIL landscape made the most of Year 1.
MarketPryce CEO and Co-Founder, Jason Bergman, breaks down the details behind our partnership with Rising Spear.
What Architectural Digest's popular "Open Door" video series can teach us about athlete and influencer marketing.
We break down how GQ's popular videos (featuring athletes like Klay Thompson and Megan Rapinoe) show the value of authentic influencer marketing.
How the rise of the Cannabis and CBD industry affects the sports marketing world.
How the WNBA’s orange sweatshirt brought women’s sports the attention they deserve.
CarMax’s latest ad featuring WNBA legend Sue Bird and NBA legend Steph Curry went viral for all the right reasons
TikTok's partnership with Portland's NWSL and MLS franchise was its first jersey sponsor in the U.S., but it surely won't be its last.
Learn more about how working in athlete and influencer marketing propelled BodyArmor into beverage domination in just ten years!
Student-athletes need to be doing these things if they want NIL deals.
Why should you close a marketing deal with a student-athlete? How can student-athletes grow your brand? We answer these questions.
Why should you pursue a long-term marketing deal with a professional or student athlete? We break down the four main reasons in this piece.
How many of the biggest leagues and teams in pro sports have made LGBTQ+ Pride month a major cause to get behind.
Why do I need Tik Tok as an athlete? If you want to grow your online presence, it’s a great tool. We break it down in this piece.
How three players made important, long-lasting impacts away from NBA arenas this year.
How athletes can express themselves and embrace causes they care about through brand sponsorship and marketing.
After connecting hundreds of athletes and brands for endorsement deals, we settle on ten of our favorites in 2021.
Looking to get the best return on investment for your marketing campaign? Influencer marketing is the way to go.
How athlete equity, social media training, marketing deals, and more have crafted the PLL into one of the most player-focused leagues in all of sports.
The NBA 2021 Draft Class grew their Instagram following and endorsement earning potential overnight. Check out the biggest winners.
How did Burger King become the champion of video game marketing? Creatively inserting their logo into two of the biggest games on the planet.
Our four favorite MLS 2021 jersey sponsors, based on fit for the franchise, meaning behind the partnership, and visual aesthetic.
Why do I need Tik Tok as a pro athlete? If you want to grow your online presence, it's a great tool. We break down all the reasons here.
Finding the right athlete for your marketing campaign can seem tricky, but you really just have to ask yourself two important questions.
We sat down with the founder of GOALS, an organization that shines a light on women's sports through its social media accounts, newsletter, and podcast.
Three reasons why the gymnast's move from Nike to Athleta is an amazing thing for the sports marketing and sponsorship world.
In our Athlete Marketing (A.M.) newsletter, you can look forward to breakdowns, interviews, guides, and stories to help you level-up on athlete marketing.